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What We Should All Be Focused On: Audience Connection

What we call the social video landscape has undergone supersonic growth in the past ten or fifteen years. Because of that, in large part, we all tend to have ADHD social media vision. In other words, folks tend to jump around from one hot new social media platform to the next. In fairness, who doesn’t want to stay at the head of the media pack so we won’t look like a dinosaur?

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What To Do With That Fantastic Idea On Your Back Shelf

We’ve all had the experience of a brilliant idea tickling our brain that we just aren’t sure how to make happen.

Could be a new use of an old product that might just jump start your sales. Or a new invention your company has been testing, but no one is quite sure how to launch. Or what market segment to approach. Or how to direct the right eyes in the right way.

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