Video / Audio Production


It’s the message, not the medium.  But what a medium!


Video production has always been a potent tool for telling a story, demonstrating a product and making just about anything more fascinating to customers. Well guess what? It still is.


Does your company have an online video marketing strategy?  Have you considered how much easier it might be to show your product work rather than try to explain it?  A marketing report near the end of 2019 showed that 80% of consumers say YouTube videos have influenced a purchase decision.  Among other things that influence purchase decisions are blogs and social media sites.   So imagine if you combine it all by making video production a core part of your social media marketing strategy.  It just makes sense.


Our Work

There’s no “one size fits all” approach for video production. So, we begin our process by forging a true partnership – taking the time to get to know you, your business and your marketing challenges. This helps us identify and your message and develop your video script that will allow us to reach your marketing goals.

Production Style

We believe that your message should be about market data as it is creative and we pride ourselves in striking the right balance for your production. Our knowledge of the most up-to-date video production techniques and styles in today’s digital world – coupled with our commitment to listen to you – helps us create an effective communication strategy.

Personal Touch

We pride ourselves on the relationships we develop with our clients. We strive to build a level of openness and trust as close as possible to the friendships we formed in our younger years. You know, your best friend you could share your ideas and dreams with and you knew they would always embrace them, but steer you in the right direction. We want to establish this kind of trust and free exchange of ideas with you. That’s how much we value the relationship.


Featured Case Studies

21st Century Scholar

Whiteboard Animation

Quest Packaging




Video Marketing & Training

Explainer Video Frame

Explainer Animation Video


Focal Point Demo

medical animation

Medical Animation

product animation still

Product Animation

Bar Keepers Friend Poster Frame

TV Commercials


Van Ausdall and Farrar

We Listen!


At Focal Point, we understand the power of your message. It’s your message and we’re not here to tell you what to say. We simply will help you say it best. We believe our Points of Difference set us aside from our competitors.

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